5 Bold Custom Pricing Alternatives for Shopify Wholesale (2026) That Keep Your Customer Tags

Your wholesale prices probably still load. Bold Custom Pricing is still running in your store, so nothing forces you to act today.

The real question is what “still running” is worth now that the app is no longer available on the Shopify App Store.

That’s the choice you face. Switch now to have a quiet week, test your prices, and move on. If you wait, you may have to switch during an outage while buyers ask why their prices changed.

I understand the hesitation. You’ve built customer tags, price lists, and quantity breaks in Bold. Rebuilding them sounds like weeks of work with plenty of room for mistakes.

So I compared 5 Bold Custom Pricing alternatives based on what matters during that move. I looked at whether your Bold tags carry over, how each option compares on price, and which ones include signup approval, minimum orders, and NET terms that Bold doesn’t include.

Disclosure: BMT B2B Wholesale Pricing, the first option below, is our own app.

TLDR: Best Bold Custom Pricing Alternatives at a Glance

Start with how you use Bold today. Find the row that matches your setup to see where to look first and why.

How I Evaluated Each Bold Custom Pricing Alternative

If you’re thinking about leaving Bold, you’re not choosing a wholesale app from scratch. You already have customer tags, price lists, and buyers who expect their prices to appear when they log in.

I judged each option by how well it replaces your Bold pricing, how many missing wholesale tasks it covers, and what the switch costs in setup time, monthly fees, and risk.

Whether your Bold tags still work

Can it set prices using the customer tags you already created in Bold? An app that reads those tags lets your buyer groups carry over. If it doesn’t, you'll have to rebuild every wholesale account manually.

How closely it matches your current pricing setup

Does it support per-variant prices, quantity breaks, CSV price lists, and separate prices for each Shopify Market? Most Bold setups rely on these features, and cheaper apps often cut corners here.

What it costs compared with Bold

How much do unlimited pricing groups cost compared with the $29 to $129 you pay to Bold? I also checked which plan includes the features you use today, not only the starting price.

What Bold doesn’t cover

Does it include signup approval, minimum orders, and NET 30 terms that Bold Custom Pricing doesn’t include? If you filled those gaps with other apps or theme code, the right alternative can remove those patches.

How many apps a complete setup needs

How many apps do you need for a complete setup? After the outages Bold merchants reported this year, this matters as much as any feature.

Whether it meets Shopify’s standards

Native B2B is part of Shopify itself. BMT, Wholesale Pricing Discount, and BSS all carry the Built for Shopify badge.

The 5 Best Bold Custom Pricing Alternatives in 2026

Here’s how each option compares on the features Bold users rely on. Where a feature requires a paid tier, I’ve included the plan and monthly price.

1. BMT B2B Wholesale Pricing

If your wholesale pricing currently runs on Bold Custom Pricing, BMT B2B Wholesale Pricing is the first app I’d consider. It follows the same model as Bold.

You tag customers in Shopify, and each tag controls the price buyers see when they log in. Your customer tags carry over, so you only rebuild the prices.

BMT goes further by handling everything around the price. Bold Custom Pricing controls who pays what.

BMT also controls who gets access. Retailers apply through a signup form, and you approve them manually or automatically.

Until buyers are approved, they can’t see your wholesale prices or any page you lock.

It also controls how buyers order through minimum and maximum quantities, case packs, and a quick order form.

It also controls how they pay through NET 15/30/60 terms, quote requests, and invoices.

Before switching, check how your customers receive their tags today. If you tag wholesale buyers manually, BMT supports that, and its sign-up form can tag them automatically after approval.

If Bold tags customers by country, you won’t need those tags in BMT. You can set pricing rules for each Shopify Market instead.

Why BMT B2B Wholesale Pricing Is Better for Stores Moving Off Bold

• Your Bold customer tags live in Shopify, not Bold, so your buyer groups are already in place
• You can upload retailer and variant price lists from CSV or Excel files, just as you added detailed pricing to Bold
• You can set a different price for each variant, buyer group, and Shopify Market in the market’s local currency
• Kookut uses this setup to manage separate wholesale tiers for customers across European countries

BMT User Review

• Retailer signup, approval, minimum orders, and NET 30 terms are built in, while Bold doesn’t offer any of them on its own
• Customer-specific pricing works on every Shopify plan, so you don’t need Shopify Plus

Pricing

BMT has one free plan and three paid plans. Paid plans include a 60-day free trial, and annual billing costs the same as ten months.

For comparison, Bold Custom Pricing costs $29 a month for 1 customer tag, $69 for up to 10 tags, and $129 for unlimited tags. Here’s what the same needs cost on each platform.

If you pay for Bold’s Complete plan only to get unlimited tags, BMT covers the same need for $9.99 a month.

How to Migrate From Bold Custom Pricing Without Downtime

Most merchants worry about rebuilding their prices without buyers seeing the wrong price halfway through. Here’s how I’d handle it.

• Keep your tags unchanged. Wholesale, VIP, and any other tags you created for Bold remain in your Shopify customer records after Bold is removed.
• Gather your current prices in one spreadsheet. Export them from Bold’s detailed pricing or your own records, with one row for each product or variant and one column for each buyer group.
• Rebuild your rules in BMT. Create one pricing rule for each tag and upload your spreadsheet as a CSV or Excel price list.
• Test everything before switching. Log in with a test customer for each tag and confirm that the prices match what the group pays today.
• Remove Bold completely. After uninstalling Bold Custom Pricing, check your theme for leftover Bold code, such as the quantity grid on product pages. Bold’s support team can remove it after you give them collaborator access.

You don’t need to handle the move alone. BMT offers free migration support and a 30-minute setup with 0% downtime during the switch.

2. Shopify Native B2B

Shopify’s built-in B2B tools now come with the Basic, Grow, and Advanced plans at no extra cost. You don’t need to install an app or rely on a third-party developer to run it.

It covers the core Shopify wholesale features. Buyers apply through an account request form, and you can set quantity limits and volume price breaks for each variant.

Each approved buyer becomes a company with its own payment terms, ranging from Net 7 to Net 90. Buyers can also add a PO number during checkout.

A company can have several locations. A retailer with stores in three cities can place and track orders for each location separately.

If you use an ERP, Shopify B2B connects through partners such as Acumatica, Microsoft Dynamics 365, and Celigo.

Pricing is the main drawback for Bold users. Bold sets prices by customer tag, while Shopify uses catalogs. Outside Plus, you get 3 catalogs in total.

They connect to markets rather than individual buyers, so everyone in one catalog pays the same price.

Your Bold tags won’t carry over because Shopify uses companies, meaning you must set up each wholesale buyer again. If you have more than 3 Bold pricing tags, you’ll need to combine them or move to Plus.

Why Shopify Native B2B Is Better for Simple Setups With Up to 3 Price Lists

• It costs nothing beyond your Basic, Grow, or Advanced plan
• It’s part of Shopify, so there’s no separate app that can break or lose support
• Shopify Flow sends payment reminders when an invoice becomes due
• Orders can arrive as drafts for you to review and invoice, creating a simple quote flow
• Buyers can reorder past purchases from their accounts instead of rebuilding the cart

Pricing

Shopify B2B has no separate fee. It comes with these plans.

Annual billing lowers Basic to $29, Grow to $79, and Advanced to $299 a month. The Starter and Retail plans don’t include B2B.

3. Wholesale Pricing Discount

Wholesale Pricing Discount (WPD), from Wholesale Helper, is a pricing-focused app built around the same customer-tag system Bold custom pricing app uses.

You can set prices by customer, tag, product, variant, or quantity, and every plan includes unlimited pricing groups.

It also covers the steps around pricing. Buyers can order through the separate WSH Order Form & ReOrder app.

You can offer Net 15, 30, or 60 terms.

The app becomes less complete outside pricing and payment terms. To show guests a “login to view price” message, you need another app from the same developer called Wholesale Lock Manager.

The bulk order form and invoice tracking also require separate apps. A complete wholesale setup can mean several apps and bills, even though one developer provides them all.

Why Wholesale Pricing Discount Is Better for Pricing-Heavy Wholesale Setups

• It uses customer tags like Bold, so your existing tags can control prices
• Every plan includes unlimited customer and tag-based pricing groups
• The Enterprise plan includes per-customer price overrides and CSV imports and exports
• It works with Shopify native B2B, so you can add it after using all 3 catalogs

Pricing

WPD offers four plans, each with a 10-day free trial. Annual billing saves 25%.

If you use Bold’s Complete plan for CSV price lists, the closest WPD option is Enterprise at $49.99. Shopify POS wholesale pricing requires Global at $64.99.

4. Wholesale Gorilla

Wholesale Gorilla uses customer tags, so your Bold setup carries over directly. Add a tag such as “wholesale” to a customer, and the linked discount rules apply when they log in.

Rules can cover your entire store, one collection, a product, or a single variant.

New buyers apply through a registration form. On the Advanced plan, the app tags and activates them automatically.

Approved buyers can order through a quick order form that lists your collections and displays SKUs and stock levels beside each item.

You choose which collections appear and whether the form shows SKUs and stock

You can also set a minimum order value and require cart quantities in set multiples, such as cases of 5.

Check three details before switching. Quantity price breaks, available on Bold’s entry plan, require Gorilla’s most expensive plan.

You can’t exclude one product from a discount rule, so you’ll need collections containing only the products you want to discount.

If you use Shopify Markets, international wholesale orders support percentage discounts but not fixed prices.

Must Read: 11 Wholesale Gorilla Alternatives for Shopify B2B Pricing

Why Wholesale Gorilla Is Better for Distributors Selling From a Quick Order Form

• It uses customer tags, so your Bold tags can control discounts
• The quick order form shows SKUs and stock, making it useful for large repeat orders
• Buyers with backordered products can choose partial or complete shipping
• You can display the MSRP beside the wholesale price on product pages
• Net-term orders can automatically email an invoice to the buyer

Pricing

Wholesale Gorilla offers three plans.

Compared with Bold Custom Pricing, Gorilla’s CSV discount tools cost less at $69.95 versus Bold’s $129 Complete plan.

Quantity price breaks cost more. Bold includes them at $29, while Gorilla requires Premium at $149.95.

5. BSS B2B Wholesale Pricing

BSS B2B Wholesale Pricing sets prices by customer tag, just as Bold does. A logged-in buyer with a wholesale tag sees their price next to the crossed-out retail price, plus quantity breaks and the minimum order, all on the product page.

Tax handling is where it stands out. Its signup form automatically checks EU VAT and ABN numbers, and you can approve or reject each application before the buyer receives wholesale rates.

Buyers can also enter a tax ID in the cart. Once validated, the order is exempt from tax.

A valid tax ID in the cart exempts the order from tax

Check two things before switching. Hiding prices from guests and accepting quote requests require separate apps, BSS B2B Lock and BSS B2B Quote, each with its own plan.

Variant-level price lists, which many Bold stores use, are available only on the top plan.

Must Read: 6 BSS B2B Wholesale Pricing Alternatives for Shopify Brands Running B2B and Retail Together

Why BSS B2B Wholesale Pricing Is Better for Wholesale Buyers Who Need Tax Exemption

• It sets prices by customer tag, so your Bold tags can control wholesale prices
• The signup form checks EU VAT and ABN numbers before you approve a buyer
• A valid tax ID in the cart exempts the order from tax
• Prices can appear with tax, without tax, or both, depending on the customer group
• When rules overlap, it applies the base price first, followed by quantity breaks and discount codes
• Net terms range from due on receipt to Net 90 and can be set by customer or tag

Pricing

BSS B2B Wholesale Pricing offers a free plan and three paid plans, each with a 14-day free trial. Annual billing saves 10%.

The add-on apps are billed separately. BSS B2B Lock offers a free plan, while paid plans follow your Shopify tier, starting at $9.99 on Basic. BSS B2B Quote costs between $19 and $79 a month.

If you use Bold’s Complete plan for variant-level price lists and POS pricing, the closest BSS option is Platinum at $99, plus Lock if you also need to hide prices from guests.

Conclusion: Which is the Best Bold Custom Pricing Alternative

Before Bold charges you for another month, decide whether staying is worth it. You’re paying for an app merchants reported down for weeks this year, while signup approvals, minimum orders, and NET terms still depend on other apps or your inbox.

For most stores, BMT B2B Wholesale Pricing is the best move. It reads the tags you already use and brings the missing wholesale tasks into one place. If it offers more than you need, the table above can point you toward a lighter option.

Run a test before your next bill. Install BMT B2B Wholesale Pricing on the Free plan, rebuild your largest Bold tag, and log in as a test customer from that group.

If the prices you see match what that group pays in Bold today, move your remaining tags over. BMT’s free migration support sets it up with you in 30 minutes, and your store stays live with 0% downtime while it switches.